Reach 2.7 Million
South Africans.
One Network.
TV. Radio. Podcasts. News. Community. Events. Channel ONE is South Africa's most powerful integrated media platform — and the most commercially effective.
6 major brands are currently running campaigns on Channel ONE
2.7M+
South Africans Reached Monthly
Across all platforms
18–44
Core Audience Age
Most commercially active demographic
4
Major City Markets
JHB, CPT, DBN, PTA
6
Content Platforms
TV, Radio, News, Podcasts, Community, Events
The Right People,
At the Right Moment
Channel ONE reaches South Africa's most engaged, culturally aware and commercially active audience — people who watch, listen, discuss and buy.
Geographic Breakdown
58%
Female
Core decision-makers
43%
25–34
Largest age segment
71%
LSM 7–10
Premium spending power
Audience Interests Index
Purchase Intent Index
Restaurant bookings
4.2x
vs. industry benchmark
Fashion purchases
3.8x
vs. industry benchmark
Automotive consideration
2.9x
vs. industry benchmark
Financial products
3.1x
vs. industry benchmark
Every Format. Every Objective.
From mass-reach TV to hyper-targeted podcast sponsorships — we have the right format for your brand.
TV Sponsorship
Show sponsorships, lower thirds and segment integrations on Channel ONE TV.
Reach: 1.2M+ viewers
Best for: Retail, Automotive, FMCG, Financial Services
From R18 CPM
Radio Sponsorship
Live reads, sponsored segments and show integrations reaching daily listeners.
Reach: 800K+ listeners
Best for: Consumer brands, Events, Lifestyle
From R12 CPM
Podcast Sponsorship
Pre-roll, mid-roll and full episode sponsorships across our top-ranked podcasts.
Reach: 400K+ downloads/month
Best for: Tech, Financial, Premium brands
From R22 CPM
Homepage Banners
Premium display placements on Channel ONE's homepage reaching our most engaged daily users.
Reach: 500K+ impressions/month
Best for: All categories
From R8 CPM
Video Pre-Roll
Non-skippable 15s and 30s ads before premium content. High attention, high impact.
Reach: 300K+ views/month
Best for: Automotive, FMCG, Fashion
From R25 CPM
Sponsored Content
Branded editorial crafted by our team that feels native to Channel ONE's voice.
Reach: 200K+ engagements
Best for: Luxury, Food, Lifestyle, Travel
From R35K per article
Community Takeover
Branded discussions, pinned content and category sponsorships in our 2.7M member community.
Reach: 500K+ members
Best for: Consumer, Entertainment, Events
From R15K per campaign
Event Sponsorship
Official sponsorship of SA Restaurant Awards, SA Fashion Awards and National Film & TV Awards.
Reach: 3M+ event reach
Best for: Premium brands, Financial, Automotive
Custom pricing
Competition Sponsorship
Brand your own competition across all Channel ONE platforms with prize integration.
Reach: 150K+ entries
Best for: FMCG, Retail, Automotive
From R45K per comp
What Our Partners Say
Douwe Egberts
SA Restaurant Awards — Category Sponsor
"Our category sponsorship at the SA Restaurant Awards gave us unparalleled brand visibility with exactly the right audience. The results exceeded every benchmark we set."
— Commercial Director, Douwe Egberts SA
3.2M impressions
Primary result
+41% brand consideration
Secondary metric
Kryolan
SA Fashion Awards — Event Partner
"The SA Fashion Awards partnership with Channel ONE gave Kryolan access to an audience of tastemakers and industry leaders that no other media platform in South Africa could deliver."
— Marketing Director, Kryolan SA
27,000 click-throughs
Primary result
+38% brand recall
Secondary metric
BMW
TV & Event Sponsorship
"Channel ONE delivers a premium audience that aligns perfectly with the BMW brand. The production quality of their event coverage is genuinely world-class."
— Head of Brand, BMW South Africa
6.2M combined reach
Primary result
Significant brand uplift
Secondary metric
Tempest Car Hire
Radio & Podcast Sponsorship
"Our radio sponsorship with Channel ONE Radio drove measurable booking increases. The host integrations felt authentic and resonated deeply with listeners."
— Marketing Manager, Tempest Car Hire
18% booking increase
Primary result
3.1x ROAS
Secondary metric
Mentos
Competition Sponsorship
"The competition mechanic Channel ONE designed for us generated massive consumer engagement and social sharing that amplified our reach well beyond the platform."
— Brand Manager, Mentos SA
145,000 entries
Primary result
22x organic reach
Secondary metric
Lindt Chocolates
Sponsored Content
"The Channel ONE editorial team crafted sponsored content that felt genuinely editorial and delivered real results. Our product sell-through was exceptional."
— Digital Marketing Lead, Lindt SA
Record online sales
Primary result
+67% e-commerce uplift
Secondary metric
Why Channel ONE Delivers
The commercial advantage of South Africa's most trusted media network
Unmatched Scale
2.7M South Africans reached across TV, Radio, Digital, Events and Community
Premium Environment
Brand safety in a curated, moderated premium media environment
Proven ROI
Average 3.4x ROAS across all campaign types with full measurement reporting
Multi-Platform Reach
6 integrated platforms ensure your message reaches audiences wherever they are
Start Your Campaign
Our advertising team responds within 24 hours. No commitment required.
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